The year 2012 contained a lot of exiting hosting ventures when interesting campaigns with technically demanding solutions peaked. Rackfish produced campaigns with agencies from around the world.
Campaigns with separate pages:
Volvo Cars – Switch to Pure
Managed servers for a campaign for Volvos new D60 Diesel Plug-in hybrid with three driving modes – switch to power, switch to hybrid och switch to pure. By Perfect Fools
Client: Volvo Agency: Perfect Fools Services: Managerade servers
Swebus – Train Switch
The Swedish bus operator Swebus in a smart campaign making delayed train information available, offering visitors rebates on bus-trips! Every minute delay could be used as a 1% rebate on a bus-ticket, a canceled train meant a free ride! Created by State Interactive.
Client: Swebus Agency: Åkestam Holst – State Interactive Services: Managed servers for a Facebook campaign
Winner in New York Festivals
Silver – Digital: Interactive Application
Bronze – Digital: Websites & Microsites: Products & Services
Nomination for Webby Award in Interactive Advertising & Media: Online Guerilla & Innovation
Nominated for Cannes Lion in the Media category.
Swarowski Campaign hosting
For agency Perfect Fools, Rackfish provides setup of several load-balanced servers available for quick activation of new campaigns. The setup is available for the agency to set up campaigns quickly as needed – Rackfish provides managed hosting and is available at short notice to support, manage, administer the servers, or provide certificates for Facebook campaigns, campaign domain registration, etc.
Client: Swarowski Agency: Perfect Fools Services provided: Database, Servers, Domains, Load Balancing, Managed servers, SSL Certificates, Virtual Servers
A Facebook campaign to help spread information about Flygbussarna – Airport Coaches AB and their effort to impulse shared riding to and from different airports in Sweden under the brand Super Shuttle. The campaign was produced by Acne and Yours.
Client: SuperShuttle / Airport Coaches Agency: Acne / Yours Services: Domains, SSL Certificates, Virtual Servers
Stena Line – Road trip
Campaign web supporting a series of television ads that Swedish ferry operator Stena Line ran 2012.
Client: Stena Line Agency: Forsman Bodenfors – Thomson Interactive Services: Virtual Servers
Unicef – Birthday for Sahel
Pro-Bono campaign for UNICEF and agencies B-Reel and Phosworks who produced a campaign from Evelyn Tan Su Lin and Rafael Hessel of Miami Ad School.
Birthday for Sahel is a Facebook campaign for the malnutritioned children in Sahel, West Africa. By donating your birthday to Sahel and letting UNICEF post on your Facebook page you could help spread awareness on the situation in Sahel.
Rackfish provides a fully managed, high availability, powerful hosting solution, based on Windows Server and SQL server and hopes that this will be a helping hand.
Client: Unicef Agency: B-Reel / Phosworks Services: CDN, Load Balancing, Managed servers, Windows hosting
IKEA – Earth Hour
Ikea’s campaigning for Earth Hour, making it possible for Facebook users to not only shut down their light during earth hour but also dim their Facebook profile picture.
Client: IKEA Agency: Forsman & Bodenfors Services: Managed Servers for a Facebook campaign