In a campaign supporting Cancerfonden people are encouraged to send pink cinnamon rolls via their mobile to a friend. The rolls can be collected at various convenience stores around Sweden. From the “Cinnamon roll day” the 4th of October and one month on, each roll supports breast-cancer research with 10 SEK.
Volontaire and State Interactive built the campaign and Rackfish provide campaign hosting on a dedicated server.
Client: VAASAN Sverige AB
Campaign Hosting: Hosted Campaign
Project URL: www.bullogram.nu
Services provided: Server hosting