In a campaign supporting Cancerfonden people are encouraged to send pink cinnamon rolls via their mobile to a friend. The rolls can be collected at various convenience stores around Sweden. From the "Cinnamon roll day" the 4th of October and one month on, each roll supports breast-cancer research with 10 SEK. Volontaire and State Interactive built [...]
In this campaign for Adidas, Jung Relations teamed up with State interactive to promote "Battle of the Nordics" a cup on Adidas Battle Ground in Stockholm where young talents get to fight together with some of the best Swedish football players. Rackfish has been hosting Adidas campaigns for several agencies: Jung, State Interactive, Sid Lee, [...]
Fast running campaign for Adidas where the visitors were invited to show what IFK Göteborgs new jersey should look like. The campaign was integrated with the release of the new match jersey in radio Mix Megapol and was a part of the 2014 #Visafärg campaign where the supporters push IFK Göteborg brand in social media.
Rackfish is hosting a Facebook campaign for Procter & Gamble's classic men's brand Gillette. Get inspired by the classic "The best a man can get" commercial from the 80's and win a trip to NY for two by instagramming pictures that relate to the slogan. The campaign is running in Finland and Norway as well. [...]
The Swedish bus operator Swebus in a smart campaign making delayed train information available, offering visitors rebates on bus-trips! Every minute delay could be used as 1% rebate on a bus-ticket, a cancelled train meant a free ride! Created by State Interactive. Winner in New York Festivals Silver - Digital: Interactive Application Bronze - Digital: [...]